Carsharing 데이터 분석: MAU, DAU

2019-03-17

Table: dump table

필드 이름 유형
id INTEGER
created TIMESTAMP
updated TIMESTAMP
deleted TIMESTAMP
status INTEGER
pickup_time TIMESTAMP
return_time TIMESTAMP
options INTEGER
purpose STRING
car_id INTEGER
exemption_id STRING
paycard_id STRING
pickup_spot_id INTEGER
return_spot_id INTEGER
user_id INTEGER
  1. MAU(Monthly Active User)
  2. DAU(Daily Active User)

1. MAU(Monthly Active User)

SELECT COUNT(DISTINCT user_id)
FROM `carsharing_data.dump`
WHERE pickup_time >= '2019-02-01' and pickup_time <= '2019-02-28';

2. DAU(Daily Active User)

SELECT COUNT(DISTINCT user_id)
FROM `carsharing_data.dump`
WHERE pickup_time = '2019-02-01';

Tableau Visualization

Proportion of customers

정회원/준회원 비율

Peaks

PickupTime1 PickupTime2

Peaks Weekdays Or weekends

PickupTime3